Social Media Training
We deliver a range of social media workshops, catering for start-ups and SME’s, larger organisations, the public sector and elected members. Please get in touch to discuss your requirements.
We are currently delivering a series of workshops for business, with Airedale Enterprise Services, for just £15 (90% funded – eligibility criteria apply).
This is a 1 day course designed for start-ups and SME’s looking to understand social media and to build an online presence.
Suitable for people with little or no experience of using online tools the course will take delegates through the basics and delve into the detail in a relaxed and enjoyable way. The day will involve lots of demonstration and discussion and the sharing of practical tips and insights on the do’s and don’ts of using social media in business.
Participants on this course will learn how to:-
- Use the main social media platforms (Twitter, Facebook and LinkedIn) and understand the terminology including hashtags, RT’s, DM’s, Posts, Updates and Pages etc.
- Cross promote their brand and build presence on multiple social channels
- Develop a blog or news site and venture into using WordPress
Course Content
Introductions
- Welcome
- The digital revolution
- Understanding the basics
- Demonstration
- Understanding the terminology
- Setting up an account
- Using client software and APPS
Facebook for Business
- Introduction to Facebook
- The difference between personal accounts and pages
- Examples of businesses using Facebook successfully
- Setting up a Page
- Introduction to LinkedIn
- Demonstration & discussion
- Setting up an account
Blogs & Social Websites
- Introduction to the social web
- The main platforms in use
- Using WordPress
- Getting started
Summary Discussion
- Managing your online presence
- Strategy
- Conclusions
Review & Feedback